Tag

Erklärvideo
Titelbild zur Schüco Sicherheitskampagne Motion Graphic

Schüco security campaign

/

The film was produced as part of Schüco’s security campaign. It was intended to present security vulnerabilities in residential buildings as well as Schüco’s corresponding solutions in a friendly and entertaining way. We chose a motion graphics approach featuring a slightly clumsy burglar character on a quest for “loot.” The style is reminiscent of a computer game, where points are collected from station to station. Music and sound effects reinforce this impression. A voice-over narrator conveys information. This film received the Gold ITVA Award 2016 in the Sales Promotion/Marketing category.