Schüco security campaign

ClientSchüco International KG
TypeCampaign film
ExecutionMotion Graphic
Area of applicationInternet

Schüco security campaign

The film was produced as part of Schüco’s security campaign. It was intended to present security vulnerabilities in residential buildings as well as Schüco’s corresponding solutions in a friendly and entertaining way. We chose a motion graphics approach featuring a slightly clumsy burglar character on a quest for “loot.” The style is reminiscent of a computer game, where points are collected from station to station. Music and sound effects reinforce this impression. A voice-over narrator conveys information. This film received the Gold ITVA Award 2016 in the Sales Promotion/Marketing category.