A corporate image film for the Initiative Massiver Leichtbau

ClientInitiative massiver Leichtbau
TypeCorporate image film
ExecutionLive-action film / 3D animation
Area of applicationInternet / public relations

A corporate image film for the Initiative Massiver Leichtbau

A corporate image video was produced to explain what the Initiative Massiver Leichtbau is about and why lightweight construction is essential in the automotive industry. The video production combines live-action footage and animation. An actor guides the story by raising questions in his thoughts and then answering them. His thoughts are voiced by a narrator. CAD data was available for the vehicle and its components.